New & Improved

A Family Dramedy In Three Parts

In all their time on air, the Quincy family has never been normal—so why should they start now? New & Improved charts the course of this television family’s lives and livelihoods over two decades, as they go from celebrities to rebels and back again. Belladonna Quincy, the matriarch, simply wants to maintain order and ensure her family stays safe within their all-American bubble; and, despite her lesbianism and the family’s bubbling Jewishness, she has mainly succeeded for the last twenty years. Of course, the monstrosity of the world around them and the newly elected gay JFK doesn’t hurt her proposition of a new normalcy, even if their novelty and so their numbers begin to dwindle. But, when an outsider wins a contest and seduces her teenager, bringing with him dangerous ideas, everything starts to go awry. If Avarice leaves her for the outside world, surely she will be traumatized, just as Belladonna was. This home and these cameras are what keeps her, keeps them all safe—aren’t they? From soundstages to talk shows to a revival and reckoning with nuclear warfare, this proposed trilogy is an interrogation of the commercialism of our modern world, the pain we are taught to internalize, and our strained relationships with our families. It is a epic centered around confronting yourself, your demons, and who you have hurt in the process: Because how do you come to terms with the reality that you built for your family coming crumbling down? How do you confront that you actually built it for yourself?